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StoriesCulture & Heritage

The buildings the market wanted gone.

Twenty Soviet-era modernist buildings in Tashkent, reclassified from liability to diplomacy.

Gayane Umerova

7 min read

What this case turns on

  1. 01Problem
  2. 02Constraint
  3. 03Decision
  4. 04Move
  5. 05Result

01The Problem

Documented

Tashkent’s Soviet-era modernist buildings were under commercial pressure to be demolished.

02The Constraint

Documented

No preservation mandate existed for Soviet-period architecture, and the market valued the land above the buildings on it.

03The Decision

Documented

Frame preservation as cultural diplomacy, and build state and international backing on that footing rather than on a conservation argument.

this is the moment agency is visible
  • Interview Dezeen
  • Article The Art Newspaper

04The Move

Documented

Led the preservation of 20+ Tashkent modernist buildings, launched the Venice Biennale pavilion in 2021, and established CCA Tashkent in a 1912 industrial building.

  • Interview Dezeen
  • Article The Art Newspaper

05The Result

Documented

Twenty-plus buildings preserved, the pavilion delivered, and CCA Tashkent established.

  • Interview Dezeen

Agency signals

Each names the section that shows it

What this decision demonstrates.

  1. Clear Thinking

    Reads the situation as it is, including when that is inconvenient.

    Shown in The Decision

  2. Craft & Skill

    Earns the outcome through depth of practice rather than positioning.

    Shown in The Move

  3. Persistence

    Stays with the same work across years rather than weeks.

    Shown in The Move

Read across the archive

Where this case is used as evidence.

Sources

Where this comes from.

A claim only counts as documented when it is carried by someone outside the people involved. For this case that is Dezeen and The Art Newspaper.

  1. Preserving Tashkent’s modernist architecture an act of "cultural diplomacy"

    Dezeen

    InterviewIndependent reporting

  2. Uzbekistan launches ambitious new cultural agenda

    The Art Newspaper

    ArticleIndependent reporting

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